For many HR and L&D professionals, leadership development feels like a constant uphill battle. Programs are well-intentioned, but too often, the impact just doesn’t last and the link to business outcomes is unclear. This article is for anyone who’s felt that frustration. It explores the common reasons leadership programs fall short—and more importantly, what to do about it. Using LIW’s Leadership Impact Chain, it introduces a practical way to connect leadership development directly to business outcomes, so programs not only engage leaders but also deliver measurable results that contribute to business success. Whether you're struggling to secure buy-in, drive behaviour change, or demonstrate ROI, this series offers a clear path forward. It’s a must-read for anyone looking to transform leadership development into a true business driver.

The Disconnect Holding Leadership Development Back

Organisations often invest in leadership development without a clear connection to business needs, which limits both business impact and the practical application of leadership skills and behaviours. For businesses, this results in leadership initiatives that fail to drive measurable performance improvements, reducing the return on investment. For participants, the challenge lies in translating learned skills into real-world practice—especially when those skills are not rooted in the organisation’s specific business context and culture. Without this alignment, leaders may struggle to integrate new behaviours into their daily work, diminishing engagement and long-term retention.

For leadership development and P&C professionals, demonstrating the value of your programs is more critical than ever. When leadership initiatives aren’t clearly tied to measurable business results, they risk being deprioritised—making it harder to gain executive support, justify investment, and sustain momentum.

Even the most well-intentioned programs can be overlooked if they don’t show a tangible connection to performance and strategy. But with the right approach, leadership development can become a key driver of business success.

By designing programs with business impact in mind, you ensure your efforts are not only relevant and practical but also seen as essential to organisational growth. Aligning development with strategic outcomes gives your work the influence, investment, and lasting impact it needs to thrive.

When Leadership Development Doesn’t Stick: Spotting the Symptoms of Low Impact

Many organisations invest in leadership development with the best of intentions—yet too often, the real impact fizzles out after the program ends. The early signs can be easy to miss, but over time, the lack of meaningful change becomes harder to ignore.

One common symptom is the absence of first-hand stories about leadership growth. If you’re not hearing leaders talk about how they’ve changed, what they’re doing differently, or how they’re leading more effectively, it’s a sign the learning hasn’t truly landed. Leadership development should be more than a positive experience—it should shift behaviour in ways that drive performance.

Another red flag is weak alignment among leaders. Despite attending the same programs, participants return to their roles with differing interpretations of what good leadership looks like. Without a shared language or set of behaviours, collaboration suffers and leadership culture remains fragmented.

Low engagement is also a subtle cue. Leaders might show up to sessions, but often under pressure or as a checkbox exercise. They have to 'step out' for an important meeting or have to take a phone call, and the work of development quickly loses priority. Without a clear link to business challenges an seeing commitment from more senior leaders, development feels like an optional extra—not a strategic enabler.

When senior leaders don’t actively endorse, sponsor o attend programs, participation drops. A lack of nominations, advocacy, or visibility sends a message: leadership development isn’t business-critical. And without that backing, it’s difficult to embed learning at scale or sustain momentum over time.

Even glowing feedback can be misleading. “I really enjoyed the session” is a nice sentiment, but if leaders struggle to explain how they’re applying their learning, or if there’s no observable shift in team dynamics or performance, then the program hasn’t done its job.

Leadership development should deliver more than good intentions—it should enable real change that sticks, aligns leaders, and drives measurable results.

Building the case for Leadership: Introducing the Leadership Impact Chain

We know in our gut that great leadership has a positive effect o business performance. The challenge is to position Leadership Development in a way that makes it an essential competitive advantage, rather than a leap of faith.

The Leadership Impact Chain

How the Leadership Impact Chain Helps Secure Buy-In

Using the Leadership Impact Chain, L&D professionals can move beyond generic leadership programs with a tick-list of skills and present a compelling, data-driven case for leadership development that is hard to ignore and, more importantly encourages leaders to get behind the initiative with confidence it will deliver results. When stakeholders see leadership training as a strategic business enabler rather than a cost centre, they are far more likely to invest time, money and effort.

The leadership Impact chain helps to:

  • 1. Link leadership development to business Impact – Demonstrate a clear understanding of the key business outcomes such as revenue growth, organisational purpose or customer satisfaction.
  • 2. Identify performance needs aligned to outcomes – Define the specific behaviours and actions team members need to demonstrate consistently to achieve strategic business goals.
  • 3. Create the right environment – Identify and create and conditions in the business that enable high-performance, that will deliver the desired business outcomes
  • 4. Develop leadership behaviours that transform work – Focus on measurable, high-impact leadership practices that will effectively contribute to creating the ideal environment for performance.

A Roadmap to Leadership Development That Delivers Business Impact

To help you navigate the journey from where you are today to a leadership program that truly delivers business results, we’ve created this article series. Each article focuses on a critical element of effective leadership development, providing actionable insights and strategies to drive impact.

1. Connecting Leadership Development to Business Impact

Leadership development often struggles to gain traction when it’s not clearly linked to business priorities. This article takes a deep dive into business impact in the context of leadership development and offers practical steps to help HR and L&D professionals clarify exactly what outcomes their programs are designed to deliver.

This article reframes the critical questions you need to ask to define business impact in specific, measurable terms—and connects these definitions directly to the work of leaders. It also shows how this clarity lays the foundation for meaningful program measurement that demonstrates real impact beyond the development program.

📌 Read More: Effective Leadership Development: Driving Business Impact by Connecting the Dots

2. Linking Performance to Business Success

Defining the right performance  to drive business impact is one of the biggest challenges leadership development practitioners face when designing leadership development programmes. Many struggle to pinpoint what performance looks like beyond vague measures of engagement or satisfaction. This article helps you to define what performance is in your organisation and make the link between performance and leadership. Most importantly leaders must understand what their team members need to do to drive results. It's about ensuring everyone knows their part, works in sync, and aligns their efforts toward the bigger goal.

📌 Read More: Effective Leadership Development: Making the Link Between Performance and Business Impact

3. Creating the conditions for success

Once leaders are clear on the performance they need from their teams, the next step is creating the right conditions within their teams that enable that performance. In this article, LIW introduces a simple yet powerful model that helps leaders shape the environment their teams need in order to succeed—covering the three enablers that provide the right environment for their teams to create business impact.

📌 Read More: Creating the Conditions for Success: A Key Link in Delivering Business Impact

4. Leadership behaviour that transforms the experience of work

Great leadership isn’t about being in charge—it’s about creating the right conditions for others to succeed. That starts with behaviour. With clarity on effective leadership behaviour in their speiic context, leaders can move beyond abstract models and into practical action, grounded in the specific goals and realities of their organisation.This article explores the key leadership practices that empower leaders to drive meaningful impact.

📌 Read More: Leadership Behaviour: The foundation of business impact

By following this series, you’ll gain a step-by-step understanding of what it takes to transform leadership development from a passive learning experience into a strategic business driver. We encourage you to explore the full series and take the next step in making your leadership program a game-changer for your organisation.

Let's Talk About Your Leadership Development Program

Every organisation’s leadership journey is unique, and we understand that making changes can feel overwhelming. If you're looking for support in elevating your leadership development strategy and creating development programs that really do deliver impact, we'd love to help.

📩 Book a conversation with our team to discuss your current program, identify opportunities for improvement, and explore how the Leadership Impact Chain can drive measurable business results.  

Further reading